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Real Estate Photography Packages And Price Guide
By Sujan Studio - 1 January 2024
Australia’s real estate market is thriving, and professional photography services are in high demand. The price of real estate photography packages in Australia can range from a few hundred to several thousand dollars, depending on the services included and the photographer’s expertise.
FAQs
WHAT SHOULD I LOOK FOR IN REAL ESTATE PHOTOGRAPHY PACKAGES?
When selecting a real estate photography package, consider the number of photos provided, additional services offered, the photographer’s portfolio, and client reviews.
HOW CAN I GET AN ACCURATE REAL ESTATE PHOTOGRAPHY PRICE GUIDE?
ARE REAL ESTATE PHOTOGRAPHERS LICENSED AND INSURED?
CAN REAL ESTATE PHOTOGRAPHERS ASSIST WITH VIRTUAL TOURS?
HOW DO I FIND A RELIABLE REAL ESTATE PHOTOGRAPHER IN AUSTRALIA?
In Australia’s booming real estate market, visual appeal is paramount to attract potential buyers and maximize property sales. Professional real estate photography has become an essential component of marketing strategies for sellers and agents alike. But how much should you expect to pay for these services in the Land Down Under?
Understanding the Pricing Factors
The cost of real estate photography packages in Australia can vary significantly, influenced by several factors that photographers consider when setting their rates. These factors include:
Property Size and Complexity: Larger properties or those with unique features may require more time and effort to capture effectively, affecting the overall price.
Number of Photos: Packages often come with a set number of images. Additional photos or custom packages may incur extra charges.
Additional Services: Some photographers may offer virtual tours, drone photography, or videography as part of their packages or as add-ons, which can impact the overall cost.
Photographer’s Experience and Reputation: Highly experienced and reputable photographers may charge premium rates due to their track record of delivering outstanding results.
To gain a better understanding of the current real estate photography pricing landscape in Australia, we compiled data from various sources and surveyed professional photographers across different cities. The results showed that the average cost of a basic real estate photography package (including 10-15 high-quality photos) ranged from AUD 300 to AUD 600.
For larger properties or more comprehensive packages with additional services, prices can reach AUD 800 to AUD 1,500 or more. High-demand areas with competitive real estate markets tend to have higher rates compared to smaller towns with lower demand.
Factors Influencing Videography Pricing
Video Length and Complexity: Longer videos or those with more elaborate editing and special effects may require additional time and resources, influencing the cost.
Equipment and Technology: High-quality videography requires professional-grade cameras, stabilizers, and editing software, which can affect the overall pricing.
Additional Services: Some videographers offer various video styles, such as 360-degree virtual tours or cinematic walkthroughs, which may be priced differently.
The Value of Real Estate Videography
Statistics show that properties listed with video content receive 403% more inquiries than those without. Additionally, homes with video marketing have been reported to sell 73% faster than those without video. These figures highlight the significant impact of real estate videography on potential buyers’ interest and the accelerated sale of properties.